Harmen, the voice of the SPAR commercials
SPAR was founded in 1932 by Adriaan van Well. He started a partnership with grocers, planting a seed that has since grown into a worldwide organisation. Since 2013, SPAR has hired me as the voice of its commercials.
Since then, many campaigns have come along on radio, TV and online. SPAR knows how to present itself to the public, and the result speaks for itself: with around 13,000 shops in 48 countries, SPAR is one of the largest food retailers in the world and always close by.
